Over five years ago professional cyclist, Jess Cerra, and Cat 1 cyclist, John Abate, started making energy bars out of their kitchen for friends and fellow athletes. Little did they know that one day they would be packaging them and selling them in bike shops, coffee houses and other fitness locations. (See jojebar.com for a complete list of their retailers.) We caught up with Jess to learn more about why she started making bars and the ingredients that make JoJe’ bars special….

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